Fashion logos should clearly represent the brand they are marketing and should ideally mirror what the brand/company is offering and their ideology on design. Therefore, colour schemes, fonts and lettering, icons and symbols, etc should all be specific to the industry. Since logos are represented on a variety of places and surfaces, i.e. letterheads, cards, pamphlets, leaflets, banners, posters, websites, etc. special care has to taken so they suit every place and every surface. For example if the logo is weaved onto a cloth such as denim, the thread with which it is weaved has to be carefully selected in terms of quality, colour, thickness, style and of course the way in which it will be weaved. In graphic logos, these materials are replaced by the design specifications of the logo. The logo must be easily adjustable in size, and must attract attention in order to bring in potential customers.
It is quite an enjoyable experience to go through all these brilliant fashion logos and we hope you derive the same pleasure out of our urban chic fashion logos compilation. Drop us a line to tell us what you think!